Strategic Move into Italian Market
3 Oaks Gaming has announced a partnership with StarVegas to supply its slot content to the Italian online casino market, further strengthening its presence in one of Europe’s key regulated gaming jurisdictions.
StarVegas, operated by Greentube — the digital division of NOVOMATIC — offers a robust online casino platform tailored specifically to Italian players. Through this new integration, 3 Oaks Gaming’s portfolio, including popular Hold and Win titles like Scarab Boost, Queen of the Sun, and Lord Fortune 2, will become available to StarVegas users.
3 Oaks Gaming Rising Popularity of Hold and Win Games
Moreover, the collaboration reflects both companies’ focus on delivering engaging and locally relevant content. The Hold and Win mechanic has become increasingly popular among Italian and wider European audiences, thereby driving demand for fresh and innovative game experiences.
Yuriy Muratov, Chief Commercial Officer at 3 Oaks Gaming, commented:
“The StarVegas brand is instantly recognisable in Italy and we’re excited to see our content go live within its online casino lobby. Hold and Win titles continue to grow in popularity across Italy and the wider European region, and 3 Oaks Gaming is well-positioned to supply operators with premium content inspired by the in-demand mechanic.”
StarVegas Eyes Broader Player Appeal
In addition, Paolo Marchi, Brand Manager at StarVegas.it, highlighted the strategic value of the partnership, stating:
“We’re pleased to start this new collaboration with 3 Oaks Gaming and integrate their successful portfolio into our online casino. Their fresh approach to classic formats, including the Hold and Win mechanic, adds strong value to our offer and helps us deliver a richer and more dynamic experience to our players.”
Continued Focus on Regulated Markets
Consequently, Italy remains an important market for 3 Oaks Gaming, which continues to focus its efforts on regulated territories worldwide. The company’s games combine innovative mechanics and distinctive graphics to appeal to diverse player preferences.
Ultimately, this latest deal with StarVegas underlines 3 Oaks Gaming’s ambition to secure partnerships with leading operators and expand its footprint in Europe’s highly competitive iGaming landscape.
