Soft2Bet, a leading provider of turnkey B2B solutions, has unveiled how its integration with Amazon Web Services (AWS) is driving faster product delivery, superior user experiences, and substantial cost savings. The strategic move has positioned Soft2Bet for scalable growth in the competitive iGaming industry.
Overcoming Challenges with Cloud Innovation
Before migrating to AWS, Soft2Bet faced challenges related to disparate data sources, high infrastructure costs, and slow product rollouts. Limited access to real-time insights hindered agility and decision-making. The company sought to enhance near real-time analytics, optimize infrastructure, accelerate partner onboarding, and improve user experience with lower latency.
MEGA: Gamification Meets Casino Excellence
Soft2Bet’s commitment to innovation is evident in its proprietary MEGA platform, which blends casino gaming with engaging gamification mechanics. MEGA enhances player engagement and retention, setting new industry standards while being powered by a reliable casino infrastructure.
Transformative AWS Integration
To overcome its scaling limitations, Soft2Bet partnered with AWS and Snowflake to create a unified data ecosystem. Key integrations include:
- Amazon S3 for scalable data storage.
- Amazon RDS for efficient database management.
- Snowflake via AWS Marketplace for secure, flexible data operations.
Business Impact and Key Results
- 55% reduction in compute costs, improving resource allocation.
- 200% faster time to market, enabling quicker product launches.
- 70% reduction in partner onboarding time, streamlining collaborations.
- Enhanced user experience, with lower latency and seamless interactions.
Accelerated Innovation and Agility
Soft2Bet’s AWS integration has empowered its developers to rapidly prototype and test concepts, reducing proof-of-concept timelines from weeks to days. This agility ensures continuous value delivery to partners and end users.
Industry Benchmark for iGaming Providers
Yoel Zuckerberg, Chief Product Officer at Soft2Bet, commented: “AWS has transformed our operations, enabling real-time insights, seamless data integration, and enhanced client results. With AWS-powered casino infrastructure, we’ve cut costs, accelerated time to market, and improved user experiences.”
Soft2Bet’s AWS-powered transformation sets a benchmark for iGaming providers looking to achieve operational efficiency, scalability, and superior customer engagement. The company remains dedicated to leveraging cloud technology to drive future innovation and maintain its competitive edge in the evolving iGaming landscape.
