BETBY has entered a partnership with Brazilian technology provider NGX to expand the availability of its sportsbook solution across Brazil. Additionally, the partnership targets the wider Latin American market.
The agreement strengthens BETBY’s presence in one of the region’s fastest-growing regulated gaming markets. At the same time, it enhances NGX’s platform with a comprehensive sportsbook offering.
Comprehensive Sportsbook Integration
Under the partnership, NGX will integrate BETBY’s full sportsbook solution, which covers more than 500,000 sporting events each month.
The integration also includes AI Labs, BETBY’s suite of artificial intelligence tools supporting odds management, risk management, personalisation, and operational efficiency. Moreover, operators will also gain access to Betby Games, the supplier’s proprietary esports feed featuring more than 40 titles. In addition, BETBY Predictions offers fixed-odds markets covering sports, entertainment, business, finance, cryptocurrency, and cultural events.
Focus on Brazil’s Regulated Market
NGX has established itself as a technology platform provider for regulated operators in Brazil. The company emphasizes compliance, security, and scalable solutions.
The partnership comes as Brazil’s regulated betting market continues to expand and increase in demand for technology platforms. These platforms offer flexible integration, broad betting coverage, and differentiated products for local operators.
BETBY said its sportsbook includes region-specific features, including esports titles designed for Latin American audiences. In addition, mobile engagement tools enable operators to promote events, bonuses, and betting markets within the sportsbook experience.
Supporting Long-Term Regional Growth
The agreement forms part of BETBY’s broader expansion strategy in Brazil. The company secured certification to supply its sportsbook before the country’s regulated online betting market officially launched in 2025.
By partnering with established regional technology providers, BETBY aims to increase the distribution of its sportsbook platform. In addition, BETBY supports operators with solutions tailored to regulated markets across Latin America.
The collaboration reflects continued investment in Brazil’s regulated gaming sector. Suppliers and platform providers seek to strengthen their offerings in one of the industry’s fastest-growing jurisdictions.
