Brazil is preparing to introduce a presidential decree that will impose new restrictions on online gambling participation and advertising. This marks another regulatory tightening less than two years after the regulated market launched in January 2025.
According to reports from local media, President Luiz Inácio Lula da Silva is expected to present measures that focus on limiting access for vulnerable users. However, the plan is not to ban online gambling entirely.
Targeted access restrictions
One of the key provisions under discussion is a ban preventing individuals enrolled in a new government debt refinancing program from participating in online gambling activities. The move is intended to reduce financial vulnerability among heavily indebted citizens. Authorities link rising household debt to the expansion of digital betting.
Advertising clampdown
The decree is also expected to introduce stricter advertising rules, particularly targeting marketing practices considered misleading or likely to encourage compulsive gambling behavior. However, the government has not yet defined the exact criteria for what will qualify as prohibited content.
Policy direction and oversight
The initiative is being developed by the Civil House in coordination with the Ministries of Finance, Planning, and Justice. Publication is expected in May 2026. Officials say the goal is to reduce harmful gambling exposure while maintaining a regulated framework for the broader market.
This follows growing political concern that rapid online gambling expansion may be contributing to rising personal debt levels. There is also public concern over financial wellbeing.
