DATA.BET has released its annual Sportsbook Report, offering an in-depth review of its 2025 performance alongside key trends shaping the European iGaming landscape heading into 2026. The report underscores the company’s continued focus on transparency. In addition, it highlights its aim to help operators better understand performance drivers and market opportunities.
Client Turnover Growth and Core Performance Insights
According to the report, DATA.BET recorded an average 23% increase in client turnover, reflecting strong traction across its sportsbook ecosystem. The findings highlight how operator demand and product optimisation continue to influence growth across esports, sports, and virtual betting verticals.
The company also emphasised that the report is not limited to performance metrics, but also provides context behind its operational strategy and product evolution over the past year.
Key Industry Trends Shaping 2025 and 2026
The report identifies several major trends influencing the iGaming sector. These include rising taxation and tighter regulatory frameworks across European markets. As a result, operators are prompted to reassess business structures and market focus.
It also highlights growing demand for low-tier esports competitions, particularly titles such as Valorant semi-pro matches, which are driving higher engagement among niche betting audiences. This shift reflects a broader diversification of betting content beyond traditional top-tier events.
Expanding Sportsbook Integration for Casino Operators
Another key focus of the report is the increasing interest from casino brands in integrating sportsbook products. DATA.BET outlines practical guidance for operators planning to expand into betting verticals in 2026. Moreover, this guidance is supported by insights drawn from its existing client base.
This reflects a broader industry trend where operators are seeking to diversify revenue streams by combining casino and sportsbook offerings within unified platforms.
Transparency and Product Evolution at the Core
DATA.BET CEO Yurii Berest emphasised that transparency remains central to the company’s philosophy, stating that openness helps build trust and supports broader industry development. He added that the report reflects how the company’s sportsbook product has evolved since its expansion into sports betting. In addition, there is a continued focus on helping operators increase revenue through performance-driven betting solutions.
