Play’n GO has expanded its footprint in the Italian online casino market after launching its full portfolio of games with bet365. This launch gives the operator’s Italian players access to the supplier’s flagship titles for the first time.
Play’n GO Goes Live on bet365 Italy
Play’n GO confirmed on 17 December 2025 that its casino games are now available on bet365’s Italian platform. Italy remains one of Europe’s most strategically important regulated iGaming markets, and the launch strengthens bet365’s local casino proposition.
Italian players can now access some of Play’n GO’s best-known titles, including Book of Dead, Legacy of Dead and Rise of Olympus 100. This expands the operator’s selection of globally recognised slot content.
Complete Coverage of Italy’s Regulated Market
Play’n GO has operated in Italy for many years and continues to build its presence within the country’s regulated framework. With bet365 now added to its partner list, Play’n GO’s content is officially live with all 46 licensed online casino operators in Italy.
This milestone highlights the supplier’s strong compliance track record and long-term commitment to regulated markets. This is particularly true in southern Europe where competition between licensed operators remains intense.
Executive Commentary on the Partnership
Magnus Olsson, Chief Commercial Officer at Play’n GO, said the Italian market remains a key focus for the supplier.
“The Italian online casino market continues to be one of the most important in the world, and I’m delighted to bring our portfolio of games to bet365 players there for the first time,” Olsson said.
“bet365 is one of the biggest names in European gaming. By building on our partnership in other regulated markets, I’m confident our Italian cooperation will be a success.”
A bet365 spokesperson also welcomed the launch, highlighting Play’n GO’s reputation for quality and innovation.
“Play’n GO has built a strong reputation for innovative, high-quality content. Adding their games to our Italian platform supports our strategy of delivering engaging entertainment across all regulated markets.”
Reinforcing a Regulated-Market Strategy
The Italian launch with bet365 further underlines Play’n GO’s focus on regulated jurisdictions. It also emphasizes long-term partnerships with tier-one operators. As regulatory scrutiny continues to intensify across Europe, the supplier’s presence across every licensed Italian platform reinforces its compliance-first approach and continued relevance in mature iGaming markets.
