Stake Colombia has named tennis icon Juan Sebastián Cabal as its latest brand ambassador. This move strengthens its ties to Colombian sports and fans.
Cabal, a former world No. 1 in ATP doubles, rose to fame in 2019 after winning Grand Slam titles at Wimbledon and the US Open with longtime partner Robert Farah. The duo also reached finals at Roland Garros and the Australian Open. They collected multiple trophies across ATP 1000, 500, and 250 events. Additionally, Cabal secured a mixed doubles title at the Australian Open.
“Juan Sebastián Cabal’s presence is key to our brand,” said Diana Otálora, Country Manager of Stake Colombia. “With paddle tennis booming nationwide, especially among young people, this partnership helps us foster fun and engagement through sport.”
Stake emphasized that the collaboration will focus on strengthening community connections, promoting sports integrity, and delivering fresh experiences to fans.
Cabal, a three-time Olympian and a pillar of Colombia’s Davis Cup team for over 15 years, continues to champion sports development through his own facility, Padeling by Cabal. The club is located in his hometown and promotes wellness and athletic growth.
“This partnership is a great chance to keep sharing the values that shaped my career—discipline, passion, and teamwork,” said Cabal. “I’m thrilled to work with Stake to inspire new generations and boost the growth of sport in Colombia.”
