BETBY has partnered with QTech Games to expand the distribution of its sportsbook solution across Asia. It will also expand distribution in other emerging markets through QTech’s global aggregation network. Under the agreement, BETBY will provide its full sportsbook product suite to QTech’s operator partners. This strengthens its reach in key high-growth regions.
The partnership positions BETBY as QTech’s exclusive sportsbook provider. Therefore, operators gain streamlined access to a Tier-1 sportsbook solution through a single API integration.
Full Sportsbook Access Includes AI Tools and Esports Feed
Through the integration, QTech partners will gain access to BETBY’s complete sportsbook offering. This offering covers more than 500,000 monthly events, proprietary AI-driven features, and its esports feed Betby.Games. The unified API delivery model is designed to reduce technical barriers. It also accelerates time-to-market for operators looking to add sports betting capabilities.
The collaboration also supports casino-first operators seeking to introduce sportsbook products without the complexity and cost of multiple platform integrations.
Partnership Targets Rapid Sportsbook Deployment for Operators
BETBY stated that the deal directly addresses common operator challenges, including technical overhead and operational cost associated with launching sportsbook infrastructure. By leveraging QTech’s established aggregation platform, operators can deploy a scalable sportsbook solution with minimal development burden. As a result, this enables faster entry into sports betting markets while maintaining efficiency.
Strategic Expansion Across Asia, LatAm, and Africa
The partnership aligns with BETBY’s broader growth strategy, particularly in Asia, where QTech Games has built strong local distribution and market expertise. At the same time, the agreement strengthens BETBY’s footprint in other emerging regions. These include Latin America and Africa, where sportsbook demand continues to rise.
Both companies highlighted the opportunity to deliver more localised and competitive betting experiences. They plan to combine BETBY’s product depth with QTech’s operator network.
Executives Highlight Mobile-First Focus and Market Fit
Stefanos Karakidis, Business Development Director at BETBY, said the partnership is a natural move given QTech’s strong presence and influence in Asia. He added that the collaboration will help deliver a Tier-1 mobile-first sportsbook experience. This experience is suited to the needs of fast-growing markets.
Philip Doftvik, CEO of QTech Games, said the addition of BETBY strengthens QTech’s platform offering. He noted that BETBY’s AI tools and esports portfolio align well with operator demand in emerging markets. Also, they support QTech’s mission to provide high-quality, innovative content.
