EGT Digital has signed a sponsorship agreement with PFC Ludogorets, becoming an official sponsor of the Bulgarian football club as part of its strategy to strengthen brand visibility and expand its presence in the sports sector.
The partnership also supports the company’s growing sportsbook business while reinforcing its commitment to innovation and long-term collaboration.
Partnership Supports Sportsbook Growth
PFC Ludogorets is a 14-time Bulgarian league champion and a regular participant in European football competitions. EGT Digital said the club’s reputation for consistent success, professionalism, and ambition aligns closely with the company’s business values.
The sponsorship is expected to enhance the visibility of the EGT Digital brand while showcasing its sportsbook solution to a broader audience.
Shared Focus on Innovation
EGT Digital CEO Vladimir Dokov said the partnership provides an opportunity to strengthen brand recognition and promote the company’s sportsbook offering alongside one of Bulgaria’s most successful football clubs.
PFC Ludogorets CEO Angel Petrichev added that the agreement reflects the shared ambition of both organizations to pursue sustainable growth. He noted that the club is continuing its digital transformation and values working with a technology partner that delivers innovative solutions both in Bulgaria and internationally.
The agreement further expands EGT Digital’s involvement in sports partnerships as it continues developing its global sportsbook and gaming portfolio.
