BETBY has expanded its proprietary esports feed, Betby Games, with the launch of two new titles: ePadel Tennis and eSumo. The additions introduce industry-first betting products designed to deliver high-frequency, fast-paced content for operators and players.
The launches further diversify the Betby Games portfolio by combining one of the world’s fastest-growing racket sports with Japan’s traditional sumo wrestling.
ePadel Tennis Brings New Racket Sport to Sportsbooks
ePadel Tennis is the first betting product built specifically around padel, offering more than 2,000 events each month through a single-set tournament format.
The title features ultra-fast matches, over 15 betting markets, zero-second bet acceptance, and instant settlement, giving operators a new way to engage the sport’s growing global audience.
eSumo Delivers High-Frequency Combat Betting
BETBY also introduced eSumo, inspired by traditional Japanese sumo wrestling.
Each match consists of 10 fast-paced rounds, generating around 18,000 events per month. Players can bet on both overall match winners and individual round outcomes, creating continuous betting opportunities through simple and accessible gameplay.
Expanding the Betby Games Portfolio
The new releases strengthen BETBY’s strategy of developing original betting content around underserved sports and formats.
Kirill Nekrasov, Head of Innovation & R&D at BETBY, said creating original content remains central to the vision behind Betby Games. He noted that ePadel Tennis allows operators to capitalize on the rapid global growth of padel, while eSumo transforms one of Japan’s most iconic sports into a fast and engaging betting experience.
With the addition of ePadel Tennis and eSumo, the Betby Games portfolio now features more than 40 proprietary esports titles, providing operators with around-the-clock betting content designed to increase engagement and event volume.
