Evoplay, the award-winning game development studio, marked 2025 as a year of remarkable growth and expansion. Strong commercial performance, wider market reach, and strategic investments in product development and partnerships fueled the studio’s success.
45 New Games and Collaborative Highlights
Over the year, Evoplay launched 45 new games, expanding its portfolio across slots, instant games, and lottery content. A standout project was Uncrossable Rush, the studio’s first co-developed title with an affiliate partner, later followed by a Christmas edition. This collaboration blended creative direction with partner insights, setting a new standard for co-developed games.
Boosting Brand Visibility with Big Adventures
Evoplay enhanced player engagement with Big Adventures, its largest promotional campaign to date. By uniting several flagship games under one creative concept, the initiative strengthened engagement and brand recognition across multiple markets.
Expanding the Lottery Vertical
The studio focused heavily on lottery content, launching in Azerbaijan, Peru, and with the Washington DC lottery. New titles like Adrenaline Rush: Scratch and Scratch Match were designed to attract new players while adhering to responsible gaming standards. Additionally, a distribution agreement with Scientific Games through its SG Content Hub opened new opportunities across North America and Europe.
Growth Across New Markets
Evoplay entered Ontario, Brazil, and Peru, driving key performance metrics: +25% in GGR, +20% in total rounds played, and +22% in bet sum. The launch of the Affiliate Hub strengthened collaboration with over 500 partners, while a joint partnership with AdKey.App extended Evoplay’s content to iOS, Android, and PWA apps.
Looking Ahead
CEO Ivan Kravchuk reflected: “2025 was a year of bold decisions and ambitious projects. From entering North American markets to co-creating player-focused games, we built a solid foundation for future growth. Steady, brave, and passionate – this is what drives Evoplay to level up iGaming.”
