GR8_TECH has launched Managed Trading Services (MTS), a new solution designed to help sportsbook operators improve trading performance, reduce operational costs and strengthen risk management without replacing their existing sportsbook platform or frontend.
The new service combines GR8_TECH’s team of more than 200 trading professionals with its sports feed, proprietary odds engine, mathematical models and risk-management technology. As a result, operators can gain greater control over odds, bet acceptance, margins and overall trading performance while maintaining their existing sportsbook infrastructure.
Managed Trading Services Expand Sportsbook Capabilities
GR8_TECH’s sports feed already provides live odds, probabilities and settlement for both pre-match and live sporting events. MTS builds on this infrastructure by introducing two-way communication at the bet level.
This allows GR8_TECH to move beyond data delivery and provide active support across trading and risk management. Consequently, operators can access professional trading expertise and automated controls without rebuilding their sportsbook technology stack.
The service also aims to reduce operators’ reliance on expensive data packages and address common problems associated with low-quality scraped feeds. These issues can include latency, incorrect settlements, missing probability models and inaccurate pricing.
Proprietary Technology Supports Trading Control
By combining high-quality data sources with proprietary mathematical models, in-house trading and automated risk controls, MTS gives operators greater control over sportsbook margins and performance.
At the same time, operators can continue using their existing frontend, platform and brand experience. This approach allows them to enhance their trading operations without undertaking a major technology replacement.
Key Features of GR8_TECH MTS
MTS provides a range of trading, risk-management and sportsbook control tools, including:
- Sports feed: Odds, probabilities and settlement for pre-match and live events.
- High-quality data: Data from official and trusted sources enhanced by in-house trading.
- Proprietary odds engine: Mathematical models designed to support pricing and trading decisions.
- Professional trading: Dedicated trading and risk-management expertise.
- Customisable controls: Adjustable margins, delays and limits by market and event.
- Player risk management: Automated risk segmentation and real-time bet scoring.
- Dynamic restrictions: Player-level restrictions and risk-based bet acceptance.
- Bet lifecycle management: Management of bets from acceptance through settlement.
- Back-office visibility: Access to player risk scores, betting history, segmentation and activity logs.
- Broad sports coverage: Support for sports, esports, virtual sports and cricket.
GR8_TECH Targets More Efficient Sportsbook Operations
Dinos Doxiadis, Head of Sportsbook at GR8_TECH, said MTS was developed for operators that already have a sportsbook but want greater efficiency and control over trading operations.
“Managed Trading Services was created for operators who already have a sportsbook but want to trade smarter, spend less, and gain more control over performance,” Doxiadis said.
He added that the service helps operators strengthen critical sportsbook functions, including odds, trading, bet acceptance and risk management, without requiring them to replace their existing frontend, platform or brand experience.
MTS Strengthens Operator Control
With the launch of Managed Trading Services, GR8_TECH is expanding its role from sportsbook technology and data provision into a more comprehensive trading and risk-management partner.
For operators, the combination of proprietary pricing technology, professional trading expertise and automated risk controls could provide a more efficient way to manage sportsbook performance. Moreover, the ability to retain existing infrastructure allows operators to introduce these capabilities without disrupting their established customer experience.
